Wednesday, June 22, 2011

5 reasons why side projects are good business

Side projects can be businesses or just-for-fun efforts that we do in our nonworking hours, usually out of some passion for the work. There are some risks associated with taking up side projects. For example, I have at least one friend who was fired partly because he spent too much time working on a side project, while I have at times previously picked up way too many side projects and ended up burned out as a result. However, despite the risks, I strongly believe that most of the time, side projects benefit both the individual and the employer.
Here are a few reasons why side projects make good business sense.
  1. New skills. I love to use side projects as a way to stretch myself and learn new things that I wouldn’t normally do as a result of my regular work. In the past, I’ve had side projects where I co-founded a nonprofit to organize community technology events, co-founded a location-based startup, wrote a book about community, wrote a cookbook, started blogs and much more. Out of each of these efforts, I’ve learned many new skills that I’ve applied in my day job. I’ve personally benefited from each of these efforts, but the companies I’ve worked for have also benefited from the skills learned in my off-hours.
  2. Connections and networking. Most of my side projects have given me an excuse to meet new people. I’ve made friends and valuable industry connections that I can talk to about new ideas or trends. Especially for those of us working in technology, many of these connections bleed over from one project or company to the next. Having additional contacts in your industry gives you a broader base of people to talk to about new side projects or interesting things that you are working on in your day job.
  3. Sense of accomplishment. While many of us are lucky enough to have great jobs where we get a sense of accomplishment from our regular work, it isn’t always the case. There is nothing quite like launching a fun project to boost your overall mood and give you a sense of excitement. For me, the accomplishments from my side projects tend to have a positive impact on my regular job, too, since my improved mood makes me even more productive when it comes to other work. Employees with improved self-confidence from a big accomplishment can often become better workers in other areas.
Read more: GigaOm